Our members
Our community of practice welcomes practitioners from a wide variety of fields in the belief that we can all benefit from a rich and diverse collective knowledge base.
Our members will likely fall into one of two categories or span them both:
Designers
People who already design experiences, or aspects of experiences. They may work in one or more of the following areas:
- Exhibition, museum, or gallery experiences
- Experiential, environmental, or spatial design
- Education or training
- Immersive learning / strategy e.g. wargaming
- Customer experience
- Games (any kind), sports, play
- Set, production, or scenographic design
- Branding, marketing or communications
- Tourism and adventure
- Entertainment e.g., escape rooms, immersive dining
Specialists
People whose deep knowledge shapes how experiences are designed, without necessarily being involved in the design. The Guild values this expertise as highly as design itself. Such specialists include:
- Psychologists or behavioural scientists
- Social scientists, anthropologists, or ethnographers
- Accessibility or inclusion advisors
- Haptics, sensory, or human-factors specialists
- Performance, installation, or land artists
- Neuroscientists or cognitive scientists
- Wellbeing, environmental, or sustainability experts
- Specialists whose field touches human experience in ways we have not yet named
If you recognise yourself anywhere here, or even if you are not sure but the idea resonates, we would be glad to hear from you. The field is still taking shape, and the people who join now help define it.
I’m a digital designer. Is this for me?
We’re really open-minded at this stage, but the Guild stands for something specific, so it helps to be clear.
This is a home for people who put the human experience first: who think about bodies, senses, places, and presence before they think about content or platforms, and who reach for technology only when it serves the experience rather than defining it.
Many of our members will come from digital-first fields e.g., UX or instructional design, seeking to expand their perspectives by exploring human senses and emotions, the physical environment, and sociocultural contexts. If that restlessness is familiar, if you are yearning to break out of the digital default, you will feel welcome here. You do not need to leave digital work behind; you need only to not let it lead.
If, on the other hand, digital content is the dominating characteristic of your work, and you want it to stay that way, this is probably not your home, and that is no criticism. There are excellent communities for digital-first practice. Ours is for those reaching in a different direction.